🔴  LIVE In-Person WOrkshop | San Diego

It’s not an event, it’s a growth workshop.

Tactical help to solve real world business problems.

It’s a 2-day, interactive workshop where you’ll receive personalized, actionable insights from the team that’s generated over 3 billion in revenue.

  • February 21-22, 2026 | San Diego

Tangible Deliverables You’ll Take Back to Your Business

Full ETGR Diagnostic™

Your company’s real operating data analyzed before the event for maximum clarity.

1:1 Expert Sessions

Multiple private sessions during the workshop to walk through your diagnostic, segment profit drivers, and complexity costs.

Two Seats Included

Bring a second leader with you (typically CEO + CFO) at no extra cost.

Personalized Data Analysis

Our analysts and Account Executives review your numbers and uncover your biggest profit levers.

Profit Improvement Roadmap

A quantified, data-backed plan showing your EBITDA growth potential through simplification and focus.

One Year of Community Access

Featuring ongoing content, discussions, and best-practice sharing with other growth-focused leaders

Immediate Action Steps

Clear recommendations you can implement right away to capture near-term gains.

Workbook & Implementation Toolkit

Practical tools and frameworks to apply 80/20 inside your business starting day one.

Signed Books from Bill Canady

Both currently published titles and a complimentary copy of his upcoming release in May

What people are saying:

What you’ll get at the in-person workshop:

#1: Access to Our Team of Experts

You’ll meet with our coaches to get personalized help. We’ll cover everything from 80/20, Pricing, Lean, Sales, and More.

#2: Learn How We Increase Profit by 30% in 100 Days

man and woman sitting at table

We break down how we think, operate, and grow revenue. Showing you how to think like an 80/20 expert.

#3: Q&A with Best Selling Author and ETI Founder Bill Canady

man in gray crew neck t-shirt standing near whiteboard

You’ll have the opportunity to ask your questions directly to Bill.

Upcoming Workshops

Earn the Right to Grow Workshop™

  • San Diego, California
  • February 21-22, 2026

Earn the Right to Grow Workshop™

  • Sarasota, Florida
  • March 19-20, 2026

Earn the Right to Grow Workshop™

  • Sarasota, Florida
  • April 23- 34, 2026

Earn the Right to Grow Workshop™

  • Sarasota, Florida
  • May 21-22, 2026

When & where is the event held?

Date: February 21-22, 2026
Venue:  San Diego

This two-day venue is selected to deliver a high-focus, high-impact experience in a comfortable, professional setting.

Who will be leading the workshop?

You’ll be learning directly from the leadership team of The 80/20 Institute:

Bill Canady – CEO & Author of The 80/20 CEO and From Panic to Profit
Joe Michels – Co-Author of The 80/20 Process
Michael Mostek – Senior Partner, The 80/20 Institute
Monique Verduzco – Director of Implementation, The 80/20 Institute

Meet Bill Canady in person and receive free copies of The 80/20 CEO and From Panic to Profit.

What actually happens during the two days?

This isn’t a passive “seminar”—it’s an interactive, hands-on workshop.

Day One: We dive into how to unlock hidden profit, simplify your business, identify your high-value activities and customers using the 80/20 framework.

Day Two: You’ll break into small groups and engage in work sessions. You’ll meet one-on-one with our experts to review your submitted data (via the ETGR Diagnostic) and lay out 3-5 tactical next steps tailored for your business.

What do I walk away with?

A clear set of 3-5 actionable next steps specific to your business constraints, sized and industry-relevant.

A personalized review of your ETGR Diagnostic data with expert insight.

A comprehensive workbook & strategy packet with the tools you need to implement the 80/20 approach immediately.

Networking and peer-group access with companies facing similar growth challenges.

Is this right for my business size/industry?

Size: If you are under ~$1M annual revenue, this may not be the right fit (yet).
Even if your business is between ~$1M and ~$100M in annual revenue (or equivalent scale) and you’re serious about driving profit growth, this workshop can help. We group companies by size so the discussions stay tactical and relevant.

Industry: We work across a broad range of sectors. Recent participants include manufacturing, distribution, service firms, SaaS, e-commerce, B2B professional services, and more. If you’re focused on growing profit and scaling your business around your best customers and activities, you’re a potential fit.

How much are tickets?

Tickets are $5,000 per seat.

That investment gives you:

  • Full access to both workshop days at the Westin Bayview, San Diego
  • A 1:1 expert session to review your Earn The Right to Grow Diagnostic (ETGR) results
  • All training materials, tools, and templates
  • Breakfast, lunch, and refreshments both days
  • Signed copies of The 80/20 CEO and From Panic to Profit

Seats are limited to maintain a high-impact, small-group experience.

  • February 21-22, 2026 | San Diego